Bachelor of Business Administration (BBA)

Introduction

Bachelor of Business Administration (BBA) is a highly interdisciplinary three years graduate degree program offered by Suresh Gyan Vihar University - Distance Education (SGVU-DE) with which graduates can either launch their professional career or progress to pursue a post-graduation program. Objective of the Program is to equip our students with the 'State of Art' Expertise in their respective fields to compete in the challenging world of today. Our Endeavour is to inculcate a desire for continuous improvement, a sense of healthy competition and sensitivity towards ethical and moral values.

  • To develop conceptual and analytical skills in all functional areas of Management.
  • To encourage understanding of the strategic perceptions of the fast changing global scenario.
  • To develop the ability to understand and apply a multi-dimensional approach to overcome complex business problems.
  • To groom the student's overall personality and improve his communication and oratory skills.
  • To provide 'Hands on Training to the student and focus on 'Learn by Doing' Approach.
  • To help the students acquire specific job related skills in their chosen area of specialization.
  • Bachelor of Business Administration (BBA) Degree program offers students a core of mandatory courses in Computer Applications, Business, Economics, Finance, General Business Law, Management and Marketing. The student then concentrates more deeply in his chosen field of specialization. Students can specialize in Finance, Marketing or Human Resources Management. On successful completion of the program students will acquire adequate knowledge and skills in Business Management, Logical Reasoning, Presentation Skills, Communication Skills, Foreign language and Computer Applications besides achieving a remarkable improvement in their communication skills and overall personality.

    Course Duration (in years)

    Minimum :- 3 Years , Maximum :- 6 Years

    Eligibility

    10+2 or its equivalent

Course Structure

  • First Semester
  • 4
    Total
    Subjects
  • Principles of Management
  • Business Communication
  • Computer Fundamentals
  • Business Mathematics
  • Second Semester
  • 4
    Total
    Subjects
  • Organizational Behavior
  • Business Environment
  • Fundamentals of Accounting
  • Business Economics
  • Third Semester
  • 4
    Total
    Subjects
  • Marketing Management
  • Human Resource Management
  • Cost and Management Accounting
  • IT for Managers
  • Fourth Semester
  • 4
    Total
    Subjects
  • Business Statistics
  • Production & Operation Management
  • Financial Management
  • Management Information Systems
  •  
  • Fifth Semester
  • 5
    Total
    Subjects
  • Strategic Management
  • Entrepreneurship and Small Scale Business Management
  • Research Methodology
  • Business Law
  • Seminar on Training Report
  • Sixth Semester
  • 5
    Total
    Subjects
  • Total Quality Management
  • Advertising & Sales Promotion
  • E-Commerce & E-Business
  • Banking and Insurance Management
  • Project Work and Viva-Voce